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Diversity and Multicultural Marketing: Six Keys For Success

Marissa Price — SVP, Client Services, Sightly Edwina Morales — VP, Multicultural Business Solutions, Horizon Media Horizon Media (HMI) and Sightly have been partners for more than five years to drive outcomes for our brand clients. Recently, we met to share insights about our diversity and multicultural marketing best practices. Sightly: Brand Mentality® and United Outcomes Power […]

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One Year Of United Outcomes: What Sightly’s Diversity, Equality & Inclusion Program Has Accomplished So Far

Belonging matters. It’s a term that took on new life in the aftermath of George Floyd’s death in May, 2020. In response to the Black Lives Matter movement that followed, Sightly employees and management felt a responsibility to not only support BLM but to take a stand with any group that is attacked because of its

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