
Take your business to a whole
new level with

The revolutionary anticipation platform driving media activation and
business intelligence
Full-Service Platform & Activation
Your Sightly Media Activation team is expert at turning your Brand Mentality™ signals into action across multiple channels.
We are seasoned strategists, campaign builders, optimizers and storytellers.
We are a long-time Premier Google Partner and member of the exclusive YouTube Measurement Program, certified for brand suitability and contextual targeting.
With many years of exceptional media campaigns, we provide uncommon experience and expertise to maximize your outcomes in YouTube and throughout the Google stack.
We employ direct-to-publisher connected TV/OTT tech that enables linear, live, VOD and in-app efficiency at scale.
Our success in live streaming video and Esports channels affords ways to align your brand with coveted consumers through sponsorships, social extension and picture-in-picture ads on Twitch and YouTube.
As early adopters of TikTok advertising and its Creator Marketplace, we can find and manage influencers that align with your brand and produce big wins like this one.
Our expertise goes beyond video to encompass social, display and search so we can activate your Brand Mentality signals across channels like Twitter, Meta, Snap, Waze, DV360 and Google.
Self-Service Platform
Our revolutionary Brand Mentality™ platform will guide your in-house media activation team to turn on-demand insights and signals into action across your desired channels.
Our onboarding and support professionals will train your team to:
- Build your Mentality Profiles (including those for your target personas)
- Use the Anticipation Board signals for strategy, activation and optimization in your media channels
- Run the SmartList Builder and integrate custom inclusion and block lists rapidly into your YouTube campaigns
- Generate questions and queries for the platform and then integrate responses into your media and marketing campaigns
- Run reports and customize them for maximum insights
Optional extended professional services are available to support your team in the future for:
- Any new media activation channels you want to incorporate, and
- Any new data source you would like to integrate into the platform.



Intelligence Platform
Our revolutionary Brand Mentality™ platform will guide your insights and intelligence experts to use up-to-the-moment signals for research, strategy and action across multiple functions.
Our onboarding and support professionals will help your team:
- Build your Mentality Profiles to include key target personas, influencers and competitors
- Use the Anticipation Board signals for research, business intelligence, strategy, and other functional applications
- Generate questions and queries for the platform and then integrate responses into your business intelligence activities and marketing strategy
- Run reports and customize them for maximum insights
Some of the compelling use cases include:
- Competitive intelligence
- Perspective development
- Influencer selection
- Nuanced contextual alignment
- Deep query insights and recommendations
- Persona targeting what-if exercises
- Creative messaging scenarios
- Always-on social listening insights


