NEW YORK, NY, October 31, 2023 (EZ Newswire) — Sightly, the leader in real-time media, marketing and intelligence, announced today that it has signed Walt Cheruk, respected digital media and marketing leader,
In The News
Join Alexander Babatunde, VP of Product Design and Analytics at Sightly, as he explores Brand Mentality’s scenario section—a key feature in making rapid decisions. You can learn how your brand can
NEW YORK, NY, September 28, 2023 (EZ Newswire) — Sightly, the leader in real-time marketing and intelligence, announced that Jim Schneider, an investor in the company, current Operating Partner at Lead Edge Capital,
Join Alexander Babatunde, Sightly’s VP of Product Design and Analytics, as he unravels the secrets of transforming your brand’s mentality into powerful momentum for AI-driven marketing and advertising. Discover how seamlessly
Published 6:30 AM PST, August 15, 2023NEW YORK, NY, August 15, 2023 (EZ Newswire) — AI-Fueled Brand Mentality® Amplifies the Power of Video-Level Intelligence for Brand Safety and Contextual Targeting Sightly,
Published in AdMonsters July 28, 2023 “Optimize your programmatic campaigns with real-time insights, cultural relevance, and authentic responses to emerging trends. Brands know how crucial it is to differentiate themselves
AI Digital Invests in and Partners with Sightly to Infuse High-Value Programmatic Campaigns with Brand Mentality®
Alliance Empowers Brands & Agencies to Run the Most Authentic, Profitable Programmatic Media in Real Time NEW YORK – July 18, 2023 | July 18, 2023 09:00 AM Eastern Daylight Time AI
Sightly sent four representatives to the 2023 Cannes Lions festival, to connect with current partners and develop new relationships and business. Our brilliant Cannes crew included: Annalise Curvelo, VP, Business Development
Every Friday, Angelina Eng, the Interactive Advertising Bureau’s (IAB’s) Vice President of Measurement, Addressability & Data Center, highlights three executives for their contributions, notable promotions, or new career endeavors in
Our client, agency GYK Antler, created this YouTube series for Sallie Mae, which won for best video series at the 15th Annual Shorty Awards in May, 2023 against some major competition
The team at Sightly is delighted to announce Adam Katz’s appointment as our new CEO. Adam began working with Sightly as a member of our advisory board in 2014. In
What influence will TikTok creators have on holiday shopping this year? Annalise Curvelo, Sightly’s Sr. Director of Business Development & Partnerships explains in this edition of Street Fight….
Adam Katz, Chief Revenue Officer & GM, Sightly joins Rob Lasko, President of the Brand Safety Summit Series, on stage at the annual Brand Safety Summit in NYC.
Sightly, a leading marketing technology and media services company, today announced it has joined the Brand Safety Institute (BSI), the foremost industry group focused on brand safety for digital marketing and advertising.
Sightly announced today that it has signed one of Suzy’s top sales executives to help lead its venture into enterprise intelligence software for marketing and media teams….
With the ongoing conversation around gun control, the Supreme Court’s decision on Roe v. Wade, the war in Ukraine and even the recently concluded Johnny Depp/Amber Heard civil trial, brands are under more pressure now than ever to respond to current events quickly and have the “right” opinion.
Published in Advertising Week July 26, 2022. Read how Adam Katz, Sightly’s Chief Revenue Officer and GM, explains what brands should do to prepare for increased politicization of stories, news
As Published in The Drum Modern Marketing on July 22, 2022 Thinking about planting your brand’s flag in the metaverse? Here’s why you should be prioritizing your brand’s identity, values
As Published in Spiceworks News & Insights/Marketing Toolbox on June 21, 2022 Controversial issues are not new. But how should brands react when a controversy arises? Should they duck controversies
Tech Talks Daily Podcast Episode 1969 Join host Neil C. Hughes and Sightly’s SVP of Marketing, Robert Helstrom, in a lively discussion about how brands can embrace authenticity while maximizing
AdExchanger and AdMonsters announced Friday that Marissa Price, Sightly’s SVP of Client Services, is a 2022 Top Women in Media & Ad Tech Honoree. They recognize her as a leading
Brands are speaking out on social issues, but it could take years before consumers believe their efforts are sincere
As published by Alyssa Meyers in Morning Brew’s Marketing Brew, April 19, 2022 Sightly’s CRO and General Manager, Adam Katz, discusses how brands can best use social issues, cultural celebrations
As published by Advertising Week, April 4, 2022 Brand strategy during a crisis has always existed. But can our traditional crisis plans keep up with today’s quick and interactive technology?
As published by Tech Up for Women February 9, 2022 Sightly’s Adam Katz and Ad Fontes Media’s Vanessa Otero discuss how their data-driven technology platforms work together to benefit brands and ward off
The Next Ad & Marketing Paradigm Is Here: What Brands Must Do to Adapt, Stay Safe, and Remain Relevant
Tech-Talk Webinar as published by eMarketer/Insider Intelligence January 18, 2022 Many brands struggle to keep up with today’s speed of information. How can they produce consistent, authentic and real-time marketing